Well, the whole story is in the book, but the short answer is that I was the first information architect in an organization that was traditionally design-oriented, and I felt I needed a tool to help me gain the trust and support of my colleagues.

A journalist and an information architect face exactly the same problem – how to give shape to the pile of information in front of you in a way that will make it easy and natural for people to comprehend. I can’t imagine any better preparation for the work I do now.